Senior by policy,
independent by principle
A senior, independent AI transformation practice. Four partners with board-level experience lead every engagement directly, from strategy through execution.
Why Deconstruct Labs exists
AI delivers most when it strengthens the people, processes, data, and financial engine you already have. Yet most AI initiatives fail not on technology, but on clarity — strategies chase hype, vendors oversell, and pilots never reach production.
We started Deconstruct Labs to do the opposite: identify where AI genuinely creates value, where it introduces risk, and redesign the organisation so transformation can be adopted, measured, and sustained. Our goal is to leave you with the capability, people, and instruments to continue the transformation independently.
How every engagement runs
A senior, independent practice — lean, hands-on, and accountable.
Partner-led
Direct partner-level involvement from strategy through execution. The people you meet are the people who do the work.
Independent
No commissions, no vendor partnerships to protect. We recommend what fits your business.
Built to hand over
Decisions, accountability, and sustainable value — with the capability and instruments left in your hands.
Who you'll work with
Four partners with board-level experience lead every engagement directly.
Luca Scarnato
Co-founder — Technology & AI
Technology leader across media, security, mechatronics and biomedicine, including Glory and SICPA. Specialist in AI, machine learning, computer vision and NLP, delivering across Europe, Latin America, Africa and Asia.
Alessandro Lorenzelli
Senior Partner — Strategy & Transformation
35+ years across Datamonitor, Gartner, IDC and EY EMEIA leadership. Advises boards and mid-market companies on strategy and business transformation.
Christian Passalacqua
Co-founder — Finance & Management
Chief executive and board member with deep expertise in finance, commercial and general management across large groups and SMEs. Prior roles at UnoEnergy, Almo Nature and Contship Italia.
Lorenzo Sirigu
Co-founder — R&D & Innovation
Transformational R&D and innovation leader, EPFL PhD in physics. 15+ years driving product and technology innovation; led the AI-based digital transformation of R&I at SICPA across regulated industries.
Sound like the partners you need?
Tell us where you are with AI. The first conversation is free — and genuinely useful, whatever you decide.
Sound like the partners you need?
Tell us where you are with AI. The first conversation is free — and genuinely useful, whatever you decide.